MP
MostlyPostly
Privacy

Legal

Privacy Policy

Effective Date: October 2025 • Last Updated: October 2025

This Privacy Policy explains how MostlyPostly (“MostlyPostly,” “we,” “us,” or “our”) collects, uses, and protects personal information when you use our services (the “Service”). By using the Service, you agree to this Privacy Policy.

1) Information We Collect

  • Contact Information: name, mobile phone number, role, business/salon name.
  • Message & Media Content: text, images, captions, approvals, and related workflow messages sent to or from the Service.
  • Technical & Usage Data: timestamps, IP address, device and app info, message metadata, logs, and interaction data.
  • Account/Settings Data: preferences (e.g., tone/hashtags), routing/approval settings, and platform tokens/IDs you connect (e.g., Facebook/Instagram Page or IG User IDs).

Note: If you connect third-party accounts (e.g., Facebook/Instagram), we may receive identifiers and permissions necessary to post content you approve.

2) How We Use Information

  • Provide and maintain the Service (AI caption generation, previews, approvals, posting to connected pages/accounts).
  • Operate messaging workflows (send previews, collect approvals/denials/edits, deliver system notifications).
  • Improve, secure, and troubleshoot the Service (analytics, logging, fraud and abuse prevention).
  • Comply with legal obligations and enforce our terms.
  • Communicate with you about service changes, security, and support.

SMS is operational/transactional only. We do not send promotional SMS.

3) Mobile Information & SMS

  • We do not sell, rent, or share mobile subscriber information (phone numbers, SMS opt-in/opt-out data, message metadata) with third parties or affiliates for marketing or promotional purposes.
  • Mobile information may be shared only with service providers acting on our behalf to deliver and maintain messaging, under confidentiality obligations.
  • Message frequency varies. Message and data rates may apply.
  • Text STOP to opt out; text HELP for help.

For details, see our SMS Consent page and Terms.

4) Information Sharing

  • We do not sell or share your Personal Information with third parties for their marketing or promotional purposes.
  • We share information only as needed to operate the Service, under confidentiality obligations:
    • Service Providers (Processors): e.g., Twilio, OpenAI, cloud hosting, logging/analytics, payment and support tools — acting on our instructions only.
    • Legal, Safety, and Compliance: to comply with law or protect rights, safety, and enforce terms.
    • Business Transfers: if MostlyPostly is involved in a merger, acquisition, or sale, the recipient must honor this Privacy Policy.
    • With Your Consent: when you direct us to share (e.g., to post to your salon’s connected Facebook/Instagram pages).
    • Aggregated/De-identified Data: information that cannot identify you.

5) Data Retention

We retain personal and message data only as long as necessary to provide the Service, meet legal obligations, resolve disputes, and enforce agreements. Logs and backups may persist for a limited period consistent with these purposes.

6) Data Security

We use reasonable administrative, technical, and physical safeguards to protect information. No method of transmission or storage is 100% secure, and we cannot guarantee absolute security.

7) Your Choices & Rights

  • Access, correct, or delete your personal information.
  • Withdraw SMS consent anytime by replying STOP (you can re-enroll via START).
  • Request data export or deletion by emailing support@mostlypostly.com.

We may ask you to verify your identity before fulfilling requests.

8) International Users

If you use the Service from outside the United States, you consent to transferring, processing, and storing your information in the U.S. and other locations where our service providers operate.

9) Children’s Privacy

The Service is not intended for children under 13, and we do not knowingly collect information from them. If you believe a child has provided data, contact us to request removal.

10) Third-Party Links & Platforms

The Service may include links to third-party sites or allow connecting third-party platforms (e.g., Facebook/Instagram). We are not responsible for those services’ privacy practices. Review their policies before connecting or using them.

11) Changes to This Policy

We may update this Privacy Policy periodically. We will post updates here and revise the “Last Updated” date above. Continued use of the Service after updates means you accept the changes.

12) Contact Us

MostlyPostly
📧 support@mostlypostly.com
📍 Carmel, Indiana

Related policies:
• SMS Communications & Consent
• Terms of Service